Takealot just had a very public relationship meltdown – and the Facebook audience was on the edge of its seat

Business Insider SA
Takealot post
  • Creative studio owner Vanessa Snyders has been documenting her battle to return a broken product to Takealot on its Facebook page since the end of 2018.
  • As her frustration turned dark and funny, a Facebook audience started to follow her exchanges with the company.
  • Nearly a month later, some fans were rooting for the doomed and dysfunctional relationship to keep going just a little bit longer – but it ended on Tuesday.

‎Vanessa Snyders, the owner of Shap Creative studio, started complaining on Facebook's page right at the end of 2018, and never stopped. But it was only this week that people started to take notice – roughly about the same time Snyders went from angry to darkly funny.

Since then the public meltdown in Snyder's relationship with Takealot has picked up a fan base – and some of those fans were rooting for the saga to continue just a little bit longer.

Snyders was with them.

"As much as I want them to come pick up the item, I’m going to be really sad when they do," she told Business Insider South Africa on Tuesday, shortly before the saga ended. "I’ve been having fun in a very frustrating way. Not quite sure what I’m going to do with my time then."

On 24 December Snyders started trying to return a soundbar she bought from Takealot, which she says cuts out every two seconds. The retailer's couriers were supposed to pick the item up on 27 December, then on 28 December, then on 31 December. That is when Snyders started posting on Takealot's Facebook page.

By early Tuesday afternoon, 22 days later, Snyders still had the soundbar, still didn't have a refund, and was still posting about her experience – in an increasingly popular thread that had become less about a transaction and more about the nature of life and relationships.

As the end drew nearer, Snyders took her fans along as the suspense built.

But then it was all over, except for the hope that love once lost may yet be recovered.

And the possibility of a sequel, as Snyder's returned soundbar still has to be evaluated before she'll find out if she receives a discount or not.

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