Is the next big thing in AI visual search engines?
Artificial Intelligence (AI) has been on everyone’s lips over the last few years and has been a game changer in the way we do life. It’s no wonder that ‘AI’ was even the marketing word of the year in 2017! While this phenomenal technological concept powered by machine learning has infiltrated everything from our cars to our kettles, we’ve only just begun uncovering the possibilities that AI holds.
At the heart of AI technology lies its ability to automate processes by learning certain patterns and identifying certain variables. This is one of the many benefits of smart technology that really makes our lives simpler – the latest of which pertains to the way we search the internet.
If you thought browsing the web couldn’t get any easier than typing in a few keywords, think again! Industry leaders like Huawei are leveraging on the capabilities of AI to create visual search engines. Huawei recently announced the launch of its official search engine, Petal Search, for users in more than 170 countries and regions around the world, with support for more than 50 languages.
The standout feature of Petal Search is that it supports a visual search feature which enables users to search via photos they took or images in their gallery. Imagine travelling in a foreign country and instead of having to find the name of an important landmark, you simply take a photo of it and all the information you need including directions, entrance fee and history pops up in your search engine. This is the type of convenience that AI can unlock within a search engine.
At the moment, Petal Search recognises people, animals, landmarks, products, recipes and more. This advance feature to the latest Huawei devices will help cater to the needs of users who are accustomed to the highly efficient lifestyle of the digital era. According to Huawei, future updates will include plant identification capabilities and more.
While AI has already changed our lives for the better, we’ve only seen the tip of the iceberg. With future-focused companies like Huawei embracing AI functionalities in all their devices and apps, its only a matter of time until another revolutionary development pops up. For now, visual search engines like Petal is more than enough to keep us entranced.
This post was sponsored by Huawei and produced by BrandStudio24.