Four-poster beds are selling out in the UK thanks to 'Bridgerton's' steamy sex scenes

Business Insider US
The sale of four-poster beds has skyrocketed in England since "Bridgerton" premiered.
  • Intimacy coordinator Lizzy Talbot choreographed all the sex scenes in "Bridgerton." 
  • Talbot told Insider the sale of four-poster beds has "rocketed" in the UK since the show premiered.
  • UK retailer Argos said sales of its four-poster beds have increased by up to 300%.
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"Bridgerton" has been the talk of the town since it premiered on Christmas Day, and it seems the show has influenced far more than people's Netflix queues.  

Lizzy Talbot, the intimacy coordinator who choreographed all of the steamy sex scenes for "Bridgerton," told Insider that the sale of four-poster beds "has rocketed in England in the past month" amid the show's success. 

"Bridgerton," which is set in England's Regency era, frequently features raunchy scenes - especially between the characters Daphne Bridgerton, played by Phoebe Dynevor, and Simon Basset, played by Regé-Jean Page - with the fancy furniture piece, which has a vertical column at each corner of the bed. 

"Regé and Phoebe, propping up the furniture industry since 2021," Talbot joked.

Argos said sales of four-poster beds have increased by up to 300%.

Argos, a UK catalogue retailer, reported a 112% increase in the number of people searching for its Habitat four-poster beds, and said sales have increased by up to 300%, according to International Business Times

And Argos gave the show credit for its recent success, saying customers have requested "the Bridgerton look." 

John Lewis, a UK department store, also reported that its four-poster beds also sold out soon after the show debuted.

'Bridgerton' was filmed inside real country homes in England

Many of the sex scenes in 'Bridgerton' were filmed at real English country homes - and the staff of the country homes actually supervised filming to make sure the furniture was kept safe.

Julie Anne Robinson, who directed two episodes of the show, recently told Deadline that the cast and crew had to follow strict rules while they were filming in the old regency homes. 

"When you go into a country house, there is far less flexibility than you can ever imagine," she said. "You can't move the bed, you can't move the painting, you can't move the wardrobe, and you have to be quite delicate with the furniture." 

And that included during Dynevor and Page's sex scenes. 

Many of the steamy sex scenes in "Bridgerton" feature four-poster beds.

"There were room monitors in the room when we were doing the sex scenes, and they wouldn't leave," Robinson said. "The idea of a closed set is absolutely sacrosanct. But for these room monitors, their jobs were more sacrosanct to them. So they were in the scenes with us."

"We would be shooting a sex scene and they would say: 'Can you go easy on the bed? Go easy on the bedpost,'" she added.

Talbot confirmed to Insider that the staff were particularly worried about the four-poster beds. 

"They often owned the beds, the beds were original," she said. "And at one point Regé was holding one of the posts on the four-poster bed and Regé is strong. We had to make sure there wasn't too much moving of the bed post going on!" 

Talbot said she found the country house staff to be incredibly helpful and supportive throughout filming. They were even open to the idea of hosting future tours that showed where all the sex scenes were filmed in the house. 

"I told them, 'You know you'll be asked to do a 'Bridgerton' tour and they said, 'We're ready,'" she recalled with a laugh.

The show's immediate success surprised Talbot

Many of the "Bridgerton" sex scenes were filmed at real English country homes.

Talbot said she was "shocked" to see "Bridgerton" amass such a big fan base in such a short amount of time. She credits part of its success to the show's visual appeal. 

"The production value is so high," Talbot said. "The costumes, the makeup, the wigs, the set, the location, it's just incredible, absolutely beautiful."

"It's a highly saturated world. Everything is so bright and intense and lavish, and I think it's just reignited people again after a very boring and very dull lockdown, and offers some escapism. It was never designed to be a history lesson, but just to pique the interest of people for the Regency era," she added.

But Talbot also believes the pandemic has "had a big impact on people's reactions to the sex scenes." 

"We're so devoid of socializing," she said. "Lots of people are devoid of human touch from anyone."

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