In the showy world that is Instagram, there are certain sure-fire hitters: infinity pools, sports cars, and, of course, private jets.
The trouble is, flying by private jet is a luxury that's far out of reach for the majority of people. With a two-hour flight costing upwards of $7,000 (just shy of R97,000), private jet travel is simply an unattainable dream for many.
However, your followers don't need to know that.
Thanks to a new private jet set, you can take photos to create the illusion that you're living the high life in your own private plane - when in fact your feet are very much on the ground.
This is the Private Jet Experience, a project created by Matty Mo AKA The Most Famous Artist and his new company, SelfieCircus.
The LA-based artist and entrepreneur has designed the set, complete with faux leather seats, plush carpet, and plane style windows, and launched it into an LA branch of Fred Segal.
Hordes of people have been flocking to the installation to have their photos taken, all in a bid to fool their followers - and some of them are pretty convincing.
"The Private Jet Experience was created because we wanted to be able to take pictures on a private jet like all of the celebrities we see online," said Mo.
"Most people cannot afford a real jet, so we made one that democratises access to a backdrop previously reserved for the rich and famous."
The project also serves to remind the public that you shouldn't believe everything you see on social media.
"With The Private Jet Experience, we are purposefully commoditising a symbol of excess, ultimately nullifying the status boost people receive from posting photos on real private planes, thereby forcing everyone to be more creative and seek out the next great symbol of influence," Mo added.
The launch comes after news last year that a Moscow-based company called Private Jet Studio was selling two-hour photo shoots aboard the Gulfstream G650 private jet for 14,000 roubles ($244 or about R3,300) with a personal photographer included, or 11,000 roubles ($191 - some R2,600) without.
The shoots give the effect that you are in the air, but the jet is in fact grounded the entire time.
The installation will be in Fred Segal at 8500 Sunset Boulevard until November 21, after which point it will appear at Art Basel in Miami on December 6 followed by various locations across the US over the course of 2019 (see locations and dates here.)
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