Discovery Vitality doubles food cashback, plans online fitness programmes
- Discovery Vitality members will be able to get double the amount of cash back on their healthy food spend during the national lockdown.
- It will also be offering discounted rewards to Netflix and Boxoffice during this time.
- Discovery Vitality said it will release an online fitness training programme for members to follow during the lockdown.
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Health rewards programme Discovery Vitality will be offering its close to 2 million consumers double the amount cashback on their healthy food spend, and discounting rewards, due to the national lockdown.
Discovery Vitality already dropped the maximum fitness goal required from 900 to 300 to keep encouraging its members to remain active.
South Africa embarked on an unprecedented 21-day lockdown on Friday to slow down the coronavirus, in the country. By Friday morning, more than 1 000 cases were reported.
Discovery said it will be double its HealthyFood cash back at Woolworths and Pick n Pay as it wants to encourage members to stay healthy while at home.
Cashback on HealthyCare products at Clicks and DisChem will also be introduced, and discounts offered for rewards vouchers at Netflix and BoxOffice, it said.
Sony PlayStation Store and Steam gaming vouchers have now also been added as rewards.
An online learning support programme will be offered for pupils in grades 4 to 12 free of charge.
The programme said to help its members achieve their lowered fitness goals, it will be introducing a free online fitness programme with a daily schedule of high-intensity workouts, yoga, surprise fitness challenges and more.
These include fitness tutorials from Vitality Ambassadors Caster Semenya, Wayde van Niekerk, Chad le Clos and Lucas Radebe, along with Virgin Active’s top instructors. Cooking tutorials will also be presented to share healthy food ideas.
Discovery said members will soon be able to donate their Discovery Miles to a new Vitality MoveToGive campaign to curb the spread of the coronavirus in vulnerable communities.
(Compiled by James de Villiers)
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