- Game says most of its stores will be open from midnight on Black Friday, which falls on 29 November 2019.
- The chain is bringing in extra staff, beefing up security, and hiring a team of high-transaction-volume IT specialists.
- It is also planning supervised snake-queues in the staging areas outside the entrances to stores.
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Discount retailer Game has confirmed most of its stores will open at midnight for Black Friday 2019, which falls on 29 November this year – and that it has plans to deal with its legendary usual congestion.
Game has become infamous for long queues of shoppers waiting outside its buildings in the dead of night, but says this year it will be increasing staff and security in each store to improve access control.
Watch: Chaotic Black Friday 2018 scenes at stores this morning, but mostly smooth shopping since
Katherine Madley, brand and customer director of Game, said this year it would also be bringing in a team of high-transaction-volume IT specialists, who will be on standby to resolve any problems that might arise with the influx of shoppers looking for extreme Black Friday discounts.
Early morning shoppers can expect supervised snake-queues in the staging areas outside the entrances to stores, as a means of "facilitating orderly customer access during the promotion period".
Madley hinted that customers should look out for deals on products like furniture, foods, automotive, cellular, baby products, and DIY tools.
Shoppers can look out for the formal promotion campaign to launch in mid-November. There will also be spot prize deals "hidden in the month of November", the chain has promised.
It will be offering deliveries for online orders at a flat rate of R90.
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More on Black Friday 2019:
- Black Friday: this is what South Africans wanted in 2018, including coffee and disposable nappies
- Black Friday: Here are the retailers that will offer discounts this year and here’s what we know so far about those deals
- Black Friday isn’t charity. Here’s how retailers want to trick you into spending more than you should, buying things you shouldn’t
- These were the retailers with some of our favourite Black Friday deals last year – so you may want to watch them on 29 November
- Pick n Pay is starting ‘Black Friday’ deals on Monday already – and is increasing staff to keep up with expected demand
