Of all the enhancements Apple has made to the iPhone in recent years, its camera upgrades may be the most apparent - especially when it comes to taking zoom shots, low-light photos, and portraits. And photographers have wasted no time finding creative ways to leverage these improvements in their work.
Earlier this year, Apple invited iPhone photographers to submit their best images as part of its Shot on iPhone challenge. The 10 selected winners, which Apple announced this week, will have their images featured on billboards in select cities, the company's retail stores, and online. Apple says a variety of iPhone models were used to snap the winning shots, ranging from the iPhone 7 to the iPhone Xs Max.
Contestants were permitted to edit the photos through tools in the iPhone Photos app or with third-party software. The photos were evaluated by a panel of judges comprised of Pete Souza, who was the chief official White House photographer for President Obama, travel photographer Annet de Graaf, and Apple Senior Vice President of Worldwide Marketing Phil Schiller among many others.
Take a look at the winning photos below:
Taken by Alex Jiang (US) on an iPhone Xs Max
Taken by Blake Marvin (US) on an iPhone Xs Max
Taken by Andrew Griswold (US) on an iPhone Xs
Taken by Bernard Antolin (US) on an iPhone Xs Max
Taken by Darren Soh (Singapore) on an iPhone Xs Max
Taken by Dina Alfasi (Israel) on an iPhone X
Taken by Elizabeth Scarrott (US) on an iPhone 8 Plus
Taken by LieAdi Darmawan (US) on an iPhone Xs
Taken by Nikita Yarosh (Belarus) on an iPhone 7
Taken by Robert Glaser (Germany) on an iPhone 7