The war Nando's started is not going well for Absa.
On Monday the chicken restaurant dissed the Absa "Africanacity" campaign pretty directly. So on Wednesday, Absa tried to return the favour.
The attempt quickly backfired, with customers complaints topping the replies to the tweet.
The bundle value thing didn't work for me, i'm still heavily charged even though i registered/subscribed to the bundle value thing!— Damien Wright (@np_dw) September 5, 2018
And then the competition got in on the action.
It is not the first time Capitec and Nedbank have capitalised on an Absa mistake. In June they took a similar approach after Absa refused to delete a "Black Tax" tweet.
The current fight was kicked off when Nando's lampooned Absa's Africanacity campaign in an advert about the depictions of the African future from other brands.
"It's all looking the same," said the advert.
Nando's told Business Insider South Africa it was not referring to anyone in particular. However, two brands, Absa and Absolut Vodka, were clearly depicted.
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